Flow cosmetics originated from the founder Riitta Jänkälä's own cosmetics experiment in the home kitchen. The hobby soon turned into a job and grew into a business that employed almost the entire family. Today, the Flow Cosmetics range includes more than 100 hand-made skin care, hair care and make-up products made in the factory in Riihimäki. The products are sold in several different countries in addition to Finland.
Flow Cosmetics has been operating since 2004, and is one of the pioneers of natural cosmetics. In Riihimäki, handmade products have established themselves among quality-conscious consumers. The products are backed by solid cosmetics expertise, clean and high-quality, mostly organic ingredients and a genuine love for nature.
In honor of the 15-year journey, the look of Flow Cosmetics has been renewed and the product range has clarified.
“While the content of the product always comes first, it is also important that the design of the packaging is interesting, so that the products receive the attention they deserve. Now it felt like it was time to renew the look of the brand and at the same time think about the place of each product in the range. We have carefully gone through what more is needed for the range and what is time to give up. At the same time as we crystallized the product range, we wanted to unify the brand's appearance and bring Flow out as a Finnish, international-level natural cosmetics series.”